Coca-Cola, Mondelēz, and other CPG brands are turning to generative AI to produce ads in minutes and run AI-powered focus ...

NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today released The New Growth Frontier. This new analysis, produced in collaboration with Kearney, reveals that artificial intelligence ...

Mintel’s Most Innovative winners are driving CPG growth with health, convenience, sustainability and mindful indulgence.

AI-driven tool analyzes store-level and point-of-sale data to identify key drivers of sales across price, promotions, ...

For CPG brands, revenue growth doesn’t always signal healthier bottom lines. Between rising input costs, complex omnichannel ...

A new NielsenIQ analysis shows artificial intelligence is transforming product discovery, innovation and competition ...

AI is revolutionizing manufacturing with applications in predictive analytics and product development. Despite challenges ...

Tom Treanor is the CMO at Customer Data Platform (CDP) provider Treasure Data, helping companies hyper-personalize their Customer Experience. The relationship between consumer packaged goods (CPG) ...

It has been a turbulent couple of years for businesses in consumer packaged goods. The Covid-19 pandemic sent a significant shock through the established patterns. People were spending more time at ...

A new NielsenIQ analysis shows artificial intelligence is transforming product discovery, innovation and competition ...