When in the late 1960s Kellogg began advertising that every box of its Raisin Bran contained two scoops of raisins, few could have predicted that the slogan would still be going strong 30 years later.
William Shatner has spent decades captaining starships and spoofing his own legend, but his latest mission might be his strangest yet: selling cereal by talking openly about poop during Super Bowl LX.
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