NEW YORK, Nov. 19, 2020 (GLOBE NEWSWIRE) -- Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising has been selected ...
Having grown an ad network business in two years to a nearly $30 million run rate in 2011, most ad technology executives would have been satisfied. But, CEO Andy Monfried saw another future for his ...
Lotame on Monday announced the launch of a data product that can be integrated with marketers’ existing first-party data to help them gain a more complete picture of their target customers. Lotame, a ...
For all the big talk about the nano-targeting mobile platforms make possible, when you drill into many of the campaigns themselves, there is still pretty rudimentary stuff going on. Getting reliable ...
The data management platform category – and the world around it – has changed a lot since 2006 when Andy Monfried, this week’s AdExchanger Talks guest, founded Lotame. The company, which turned 18 ...