McDonald's latest release pairs new menu items, collectibles, and digital perks to tap into a fast-growing fan trend.

The collectibles include familiar characters from the franchise, like Bowser, Yoshi and Princess Peach ...

McDonald's is rolling out another Mario-themed Happy Meal, this time tied to the upcoming Super Mario Galaxy Movie. The ...

Your trip to the Golden Arches is about to get a lot more “Golden.” That’s right, Hunters, McDonald’s is bringing a KPop ...

McDonald's is launching another new Happy Meal partnership with Crocs to celebrate the restaurant's All American Games. Each Happy Meal will include one of six mini Crocs keychain toys with ...

McDonald's is leaning in to the nostalgia wave with the return of the Changeables Happy Meal. Akin to Transformers, Changeables are toys that look like McDonald's menu items but can be reconfigured ...

We all know Happy Meals are about more than just food. They’re also about fun and collecting. This month, McDonald’s has rolled out a mashup that will put the happy in your meal – one that celebrates ...

Teenie Beanie Babies, Boo Buckets, McNugget Buddies, and more: these McDonald's Happy Meal toys have become surprisingly ...

McDonald's newest Happy Meal is sure to be a slam dunk with Crocs fans. The fast food chain and shoe brand have teamed up for a limited edition Happy Meal in honor of the McDonald’s All-American Games ...