Mark Ritson is a former professor, award-winning columnist and brand consultant. He is the founder of the MiniMBA in Marketing. If you want to understand how brand architecture decisions get made - ...

Coca-Cola (KO) to invest up to $650M to expand Fairlife in Michigan, adding lines and jobs to meet demand for protein drinks.

Coca-Cola bottles with yellow caps are appearing on shelves across the U.S., as they do every spring around Passover, and ...

The Coca-Cola distribution plant in Moorhead appears poised to move after several years in the community, with a new facility ...

Rob Reiner's beloved coming-of-age film “Stand by Me” is coming back to theaters for one week. The 40th anniversary has ...

Signature menu items, fan entertainment and gate giveaways, group hospitality offerings, and more make Braves baseball the best fan experience in all of professional sports Today, the Atlanta Braves ...

The terms of the production-linked incentive (PLI) scheme for IT hardware need to be re-evaluated due to the rising cost of ...

Egypt will settle $1.3 billion in arrears to international oil companies by June, the petroleum ministry said on Saturday, ...

Iranian attacks ‌have knocked out 17% of Qatar's liquefied natural gas (LNG) export capacity, causing an estimated $20 billion in lost annual revenue and threatening supplies to Europe and Asia, ...

Ronaldo moved two Coke bottles, said “Agua,” and erased billions. When sport goes off script, brands don’t just show up, they ...

Cola's Rimzim Jeera, brands are discovering that recycling emotion the right way is the sharpest tool in the creative arsenal ...

Cola's Rimzim Jeera, brands are discovering that recycling emotion the right way is the sharpest tool in the creative arsenal ...